What Are Shopping Ads?
Shopping Ads are a powerful way to showcase your products directly in front of potential buyers when they search for relevant items online. Kode Digital Australia specialises in designing custom advertising solutions to drive high-intent traffic for your eCommerce success.
Whether for desktop or mobile users, Shopping Ads put your products where they belong—front and centre.
Our
Shopping Ads Process
01
Product Feed Optimisation
We create and manage a structured product feed that complies with Google Merchant Center and other ad platforms’ requirements.
02
Ad Copy and Visual Selection
Craft compelling ad titles and descriptions paired with high-quality images to maximise click-through rates.
03
Audience Targeting
Identify and segment your target audience based on shopping habits, demographics and location for precision targeting.
04
Bid Strategy Management
Employ data-driven bidding strategies to maximise your return on ad spend (ROAS).
05
Performance Monitoring & Optimisation
Use analytics tools to track performance, refine campaigns and ensure continued improvement in key metrics like clicks, conversions and ROI.
Why Do You Need
Shopping Ads?
Enhanced Product Visibility
Showcase your products at the top of search results, increasing the likelihood of being seen and purchased.
Increased Sales & Revenue
Convert more customers by providing all the necessary information upfront, encouraging confident buying decisions.
Competitive Edge
Stand out in crowded markets by appearing alongside (or above) your competitors.
What Result Will You Get?
Higher Conversion Rates
Convert browsers into buyers with ads designed to match their search intent.
Increased ROI
Get the most out of your advertising budget with our optimised bidding strategies.
Improved Brand Awareness
Strengthen your brand presence by consistently appearing in front of your target audience.
Better Customer Insights
Gain valuable data on customer preferences and behaviours to refine future campaigns.
Scalable Success
Watch your online store grow as we fine-tune campaigns to meet evolving goals.